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Resources
Research
The National Newspaper Association monitors, evaluates and analyzes trends affecting the community newspaper industry through various forms of research. The Community Newspaper Readership Survey is conducted in partnership with the Center for Advanced Social Research (CASR) of the Reynolds Journalism Institute (RJI) at the Missouri School of Journalism. The NNA Membership Survey is conducted by Belden Associates. In partnership with the National Center for Community Media (NCCM) at Kansas State University’s William Allen White School of Journalism, NNA presents 12 research papers each year at the Huck Boyd Symposium during NNA’s annual convention and trade show. NNA has also partnered at various times with Pulse Research for market research. Some of the highlights of NNA’s research can be found on the About Community Newspapers page of this web site. NNA often creates house ads, promotions and presentation materials from its research for members to use in their communities.
Community Newspaper Readership Surveys
NNA Membership Surveys
Huck Boyd Symposium Papers
Huck Boyd Symposium papers are available to NNA members only.
View Huck Boyd Symposium papers
2008
- Building community online: A twice-weekly's experience extending its reach with the Hartsville Today citizen-based news site
- Crime stories: Community in crisis
- If I pay you a good deed, don’t pay it back, pay it forward
- Keeping quiet or taking the lead? A study of editorial pages in Kentucky newspapers
- The Log Cabin Democrat: A success story now, but how shall we go forward?
- New media/new challenges: A tale of three newspapers
- Score one for the home team: The return of independent journalism to Madera, CA
- Seeking the Essence: Community Journalism Meets the Digital Age
- The twain has met: Advertising and the newsroom should take responsibility for a better (and more ethical) product
- What Community Newspapers Can Learn from the Fast-Growing Free U.S. Daily Industry
2007
- Bringing students into community journalism: Building community—and the future
- Community insights on newspaper Web sites: What readers want
- Deadly competition: When a rival paper says you caused a suicide
- How America's community newspapers handle (or don't handle) their 'digital attics': An investigation into ethical, legal and privacy issues emerging from publications' Web archives
- Hyperlocalism: The media triad and the uncanny success of the Daily Record
- If it looks like a newspaper, and reads like a newspaper, is it really a newspaper?
- Making the grade? Student attitudes toward community journalism as a career
- A most uncommon “commons” transforming two classrooms into community newspaper newsrooms
- Putting the kids to work: An academic-community journalism partnership that takes no prisoners
- A survey of training backgrounds and needs at rural newspapers in the United States
- Webfirst: How small newspapers can harness the power of the Web
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