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Circulation

USPS to eliminate most sacks for Periodicals as of Jan 22 ⁠— some still allowed

Jan 5, 2023

USPS continued its push to revise its mail processing procedures today with an announcement that sacks will no longer be accepted for Periodicals, Marketing Mail or other classes. But some exceptions will ...

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USPS sets deadline for changes to processing plant entry times — Jan 29

Jan 4, 2023

NNA Member Alert ⁠— Periodicals mailers entering their mail at USPS processing plants have until January 29 to reset their production schedules to meet the new USPS deadline for entering ...

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A new mission: answering how rural communities sustain journalism that serves local democracy

Jan 1, 2023

This column, which we started almost 12 years ago as a guide to covering rural issues, using examples from The Rural Blog, has a new name: Sustaining Rural Journalism.

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Cherokee Phoenix continues to soar

Jan 1, 2023

Over 141,000 of those Cherokee Nation citizens reside within the tribe’s reservation boundaries — an area comprised of 14 counties in northeastern Oklahoma. It’s a vast community for ...

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Kevin’s To-Do List for 2023

Jan 1, 2023

As we get set to begin 2023, here are some steps I often recommend when visiting with community papers.

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Make money and gain subscribers by saturation mailing your newspaper

Jan 1, 2023

We tried something new for us last month for Thanksgiving week, which, of course, is one of the biggest retail periods of the year. 

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Questioning what to do about a social media dispute?

Jan 1, 2023

Q: I have spent thousands of dollars building my brand on a Facebook business page. I use it to drive traffic to my website and to sell my publication to customers. Suddenly, without warning, Facebook ...

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USPS discontinues manual address corrections by sorting cards

Dec 15, 2022

The U.S. Postal Service today announced the official end of a service that once sustained community newspapers — manual address correction by sorting address cards into their proper 5-digit ZIP codes.

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A spark of creativity, once ignited, can lead to great newspapers and great futures

Dec 1, 2022

David Maxwell, a longtime Georgia friend, is credited with sharing this great idea. David is the editor and general manager of The Donalsonville News, a consistent award winner in Georgia better newspaper ...

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