Protecting, Promoting and Enhancing Community Newspapers Since 1885
Nov 1, 2023
You should be charging a CPM (cost per thousand impressions) for all digital advertising on your publication’s website or package deals. Stop giving it away for free; it has a lot of value.
Nov 1, 2023
In the Trade Show of the NNA Foundation's 137th Annual Convention at the Omni Shoreham DC, exhibitors shared case studies of newspaper partnerships and specific solutions provided.
Oct 17, 2023
Among the magazines and newspapers that joined the Mirabel software family are Archer County News, Northern Wilds Magazine, Midlands Business Journal, The Business Journal Newspaper ...
Oct 12, 2023
Maintaining a healthy email newsletter program involves not only crafting compelling content but also ensuring that your messages reach the right recipients
Oct 1, 2023
In the world of digital marketing, circulation can be limitless.
Sep 13, 2023
Auto-renew subscriptions reduce the barrier to subscribe by lowering the cost one must spend upfront.
Sep 1, 2023
I thought reporters had funny names for things, like the morgue, but everyone in the digital marketing space wants to speak in acronyms, so it made my brain spin.
Sep 1, 2023
Join conversations, ask questions and pick up some new ideas from your newspaper industry peers. ... Learn the tools and language to tell the story of your newspaper's total reach.
Aug 8, 2023
South Carolina First Amendment attorney Jay Bender has shared a recent letter he wrote to Chief Justice John Roberts encouraging the allowance of camera coverage of the Trump prosecutions. Read the letter ...