Contests: Better Newspaper Editorial Contest and Better Newspaper Advertising Contest are now open for entries

Jan 23, 2020

PENSACOLA, Florida — The National Newspaper Association’s Better Newspaper Editorial Contest and Better Newspaper Advertising Contest are now open for entries. Newspapers may upload their submissions now to use the contest site as storage. Entries may be deleted until deadline.

The deadline for entries is 11:59 p.m. on April 20, 2020. Early contest entries submitted by March 16, 2020, will translate into a chance to win one free registration to NNA’s Annual Convention & Trade Show in Jacksonville, Florida, October 1-3, 2020, valued at over $400. Each newspaper will earn one chance to win, regardless of the number of entries submitted.

The Contest Committee added several new categories (see below) and made slight changes to division breakdowns. New in 2020, the state with the most winners will receive a special plaque. Please download rules for division information and full class requirements.

ADVERTISING

● Best Restaurant Ad: Include up to three ads for a single restaurant advertiser. Criteria includes basic idea, layout and originality.

● Best Real Estate Ad: Include up to three ads for a single real estate advertiser. Criteria includes basic idea, layout and originality.

EDITORIAL

Best Use of Social Media for Breaking News: Any social media post(s) that supports the telling of or the impact of a single news story. The post should be made within the first 24 hours after the story breaks. Judges will consider speed at which the postings were made, updates, overall coverage and supplemental information.

● Best Use of a Double Truck: This category is designed to recognize the graphic design, layout and effective use of a double truck. Judges will be looking for well-designed and compelling newspaper pages.

● Best Reporting on Local Government: Any single article or series of articles relating to local (city or county) government issues. The story must be locally prepared and must focus on a single subject.

● Best Reader-Generated Campaign: This award recognizes a newspaper's ability to engage the readership by soliciting for content. Submit either single picture taken by a reader /community member or a package of entries by multiple readers. Photos must have been submitted for publication to the newspaper. This category applies to reader–submitted photos, not freelancers. All freelancer (free and paid) should submit under the regular categories.

● Best Online Album or Slide show: For slideshows utilizing still photography and produced in Flash, Soundslides or other web tools.

● “Rookie” Reporter of the Year: This award recognizes outstanding entry-level reporters who have been employed by the newspaper for 18 months or less as of Aug. 31, 2018, and who have had no previous employment in the newspaper industry. Entries shall include five examples of the reporter’s work, along with a letter specifying when the reporter joined the paper and what his or her responsibilities have been during that time.

● Best Informational Graphic: Informational graphics may stand alone or accompany a story. Entries will be judged on originality and artistry of design, clarity and ability to help interpret or enhance the content of a story.
Best Front Page Design: Upload digital tearsheet of one front page per entry. Judges will consider use of photographs and graphics, headlines and body types, organization and overall appearance.
Story/Series – Best Feature Story is now divided into two classes:

● Story/Series – Best Feature Story – Profile: This award recognizes excellence in feature writing that profiles a person or a group that is of interest to the community. Criteria include effectiveness of writing style, originality of approach and human interest.

● Story/Series – Best Feature Story – Non-Profile: This award recognizes excellence in feature writing. Entries shall consist of a single feature article or article and sidebar(s), but they shall not include sports or personality profiles. Criteria include effectiveness of writing style, originality of approach and human interest.