All Things Classified

Classified post COVID: 5 things to do this summer to build back your classifieds

Jul 1, 2021

1. EMPLOYMENT ADVERTISING START OUTBOUND CALLING NOW — your unemployment rate is back to normal and EVERYONE IS HIRING. If you don’t have a JOBS banner, get one in your paper now.

Bluefin Technology Partners adds The Journal-News to client list for Self-Service Advertising and Digital Classifieds Marketplace

Apr 14, 2021

Bluefin Technology Partners LLC, a leading provider of print and digital advertising solutions for the publishing industry, is pleased to announce that The Journal News Company of Hillsboro, Illinois, ...

2021: SAVE YOUR CLASSIFIEDS with these simple ABCs

Jan 6, 2021

Selling a product by saying EVERY reader will see it before they even see the front page is a HUGE advantage.

Get creative using your classified software

Jan 6, 2021

For both print and your website, let your systems work for you to reduce labor costs and increase your revenue. Reimagine how you manage your sections for obituaries and calendar events

Three ideas to rejuvenate your classifieds

Jan 6, 2021

Giving readers a reason to read your classifieds — and sometimes even moving content out of that section permanently — can engage readers in a new way, help generate readership and show your ...

What makes a good headline?

Jan 6, 2021

The headline deserves more respect than that because it is the most important part of an ad. Research shows that four out of five readers do not get further than the headline. Unfortunately, this means ...