National Newspaper Association

Protecting, Promoting and Enhancing Community Newspapers Since 1885

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Circulation

Monetize your digital audience

Oct 20, 2020

Publishers around the world have been aggressively pursuing digital subscriptions over the past several years as shifting consumer preferences, a secular decline in print demand, and challenges to print ...

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Kid Scoop supports community program that raised graduation rates

Oct 1, 2020

The high school graduation rate of 70% in 2010 wasn’t good enough for school and community leaders including the Casper Star-Tribune in Casper, Wyoming. They got serious and created “We Read,” ...

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2020 STATE OF NEWSPAPERS

Oct 1, 2020

Comparing the health and ownership of papers to previous years

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Relevance Project releases 'Revenue Resource 2020'

Sep 21, 2020

The Newspaper Association Managers' Relevance Project today released the extensive Revenue Resource 2020 to assist newspapers in aiding businesses of all sorts during the problematic pandemic. 

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Sustainability act aims to keep journalism alive

Jul 29, 2020

“Local Journalism is a bedrock pillar of communities across the United States," Kirkpatrick said at the introduction of the bill. "Unfortunately, journalistic endeavors throughout the country ...

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Fight fear and negativity with positive points — and, oh yes, facts

Jul 29, 2020

When it comes to local news and advertising, we're the best, most trusted medium. And we've proven our worth for many, many years. 

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Electronic paid/requester subscriptions can count as valuable add-ons in certain circumstances

Jan 1, 2020

The ability to count electronic subscriptions on the annual postal Statement of Ownership, Management and Circulation, PS Form 3526, has been established since 2012. I have not revisited the subject since ...

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Enlist an army of eighth-graders to boost your circulation

Oct 1, 2019

There’s a load of subscription order forms on my desk, each with a white top sheet and an old-school yellow carbon sheet.  We’re about to put those forms to good use: it’s time ...

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Sales Advice: What is the core value of your publication?

Oct 1, 2019

Your salespeople are telling your prospects and customers that your newspaper is the best newspaper in town — or if you’re the only newspaper, your newspaper is the best media choice in town.  They ...

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