AP News Choice subscribers like new service

Feb 7, 2013

COLUMBIA, MO—Subscribers to AP News Choice are reporting positive results: “It’s amazing the feedback we’re getting (since we started using AP News Choice),” said Laurie Laine Coleman, assistant editor of The Lafourche (LA) Gazette.

“News Choice has helped out tremendously,” she added. “Being a small paper with a small staff, we don’t have the resources to cover state news.” Coleman started publishing AP state and national news in the paper and online and noted that “It pulls in a younger crowd.”

The National Newspaper Association is now in its second month of partnering with The Associated Press to encourage weekly newspapers to take advantage of the AP’s new wire service for weeklies—AP News Choice.

In Franklin, GA, NNA member The News and Banner is a subscriber to National/World and Georgia State News through AP News Choice. The paper recently relied on AP’s coverage of a complex Georgia ballot issue on special option local taxes for transportation projects.

“I use (AP News Choice) for breaking news a lot,” said Editor Donna Heraldson. “(T)o me, AP is the crème de la crème.” 

Through the subscription service, papers that publish no more than twice weekly can access AP’s real-time state news and national/world news—or topic wires, such as energy and agriculture. There is also an option to use the content on the newspaper’s website for a constant source of fresh news. Print rates are based on circulation; online rates are based on website traffic.

To sign up for a free 15-day trial contact Sara Walsh, NNA manager for News Choice, at 573-777-4980 or at sarawalsh@nna.org.

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