Sell it now: July 4th and Canada Day

Jun 9, 2021

Recent data indicates more than half of American consumers expect a “return to normalcy” by the Fourth of July. In Canada, communities across the country plan to host organized outdoor public events for Canada Day, such as parades, carnivals, festivals, barbecues, fireworks, concerts, air and maritime shows, and citizenship ceremonies.

With anticipation high, your MCC Libraries have the ads, images and sales ideas you need to help local advertisers capture the attention and business of consumers who are ready to celebrate at home and locally.

  • Safe & Sober Driving — NHTSA cites the July 4th holiday as one of the deadliest of the year for drunk-driving crashes. Use this page to help prevent drunk driving in your community with the help of local advertisers.
  • Sale Promotions — Ads, directories and headings for holiday weekend shopping 
  • Event Promotions — Layouts to promote local fireworks displays and celebrations 
  • Cookouts & BBQs — July 4th is the “granddaddy of all grilling holidays” according to the Weber GrillWatch™ Survey… and don’t forget the beer!  
  • Infographic Page — Eye-catching holiday facts with a premium ad spot in place and ready to sell  
  • Special Sections — Patriotic cover designs and content for holiday weekend celebrating 
  • Patriotic Features — Timely, ready-to-run articles for pages and special sections
  • Spectacular Images — Fireworks, flags, headings, festive food and more
  • + DON’T MISS…

Paired Data & Creative Resources to Accelerate July 4th Ad Sales From PULSE + METRO: Buying data, teasers and personalized spec ads coordinated to close sales from the businesses that can benefit most from advertising in your publication.

Click here to access the full July 4 collection; click here to access the full Canada Day collection