Tips and resources for weathering the coronavirus crisis

Mar 30, 2020

At this special webinar, the TownNews team shared ideas and best practices for serving your audience and generating revenue during the coronavirus pandemic.

Topics included:

  • How to quickly build a high-traffic special section to cover breaking news with BLOX CMS.
  • Leveraging the TownNews Content Exchange Network to augment your local coronavirus coverage with nationwide content.
  • Using subscription rules to disable your paywall/meter for specific sections of your site.
  • Hosting virtual business and career fairs to strengthen ties to your community and grow revenue.
  • Using programmatic advertising—and the expertise of the iQ Ad Ops team—to generate incremental revenue from breaking news traffic spikes.

Watch the webinar here. https://townnews.com/news_room/webinar-tips-and-resources-for-weathering-the-coronavirus-crisis-/article_44d7acca-6ab1-11ea-9b8b-dbec34863616.html