National Newspaper Association Foundation

Promoting news literacy, protecting the First Amendment
and enhancing the capabilities of community newspapers

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Postal Tips

The National Newspaper Association provides postal consulting services for its members.

We can help with:

  • Interpretations of postal rules
  • Understanding how to enter mail properly
  • Assess steps you may be able to improve slow service
  • Know whether you are eligible for Perodicals permits
  • And unsnarl a host of other conundrums that arise when newspapers (and their shoppers/TMCs) are in the mail

Consulting assistance is a member-benefit. Membership includes a subscription to Publishers’ Auxiliary, featuring the monthly column, Postal Tips. 

It's a long river ...

Aug 1, 2022

It is a reasonable assumption that if you are reading this, you are counting on Periodicals mail. Maybe you are relying upon it for 80-100% of your distribution. If that is you, I am worried about ...

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While we wait ... here are some great mileposts along NNA’s 137-year history

Jul 1, 2022

If experience over the last decade means anything, it will be more than a year before a new idea jells within the USPS management team and gets on the regulatory path to enactment. NNA has requested action ...

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Here's the lowdown on USPS’ other permit — Marketing Mail

Jun 1, 2022

Those of you publishing shoppers or TMC papers in addition to your regular newspapers are probably quite familiar with the ins and outs of Marketing Mail, which used to be called Standard Class or bulk ...

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USPS announces new postage rates for July

May 1, 2022

Going forward, the USPS plans to increase rates twice a year, ending what Postmaster General Louis DeJoy called "14 years of an ineffective pricing schedule" in a recent meeting with industry executives.

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When one of the centipede legs stops moving — arrangement in Virginia is not unique

Apr 1, 2022

“It is like the story of the spider and the centipede. The spider said to the centipede: ‘I have enough trouble keeping my eight legs working together. How do you manage 100 of them?’ ...

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Streamline your production process with Alternate Marked Copy

Mar 1, 2022

In a recent Max Heath Postal Institute™ webinar, there was quite a bit of interest in, and questions about, the Postal Service’s rules on marked copies and the Alternate Marked Copy process.

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Protect your Periodicals permit

Feb 1, 2022

When you’ve been mailing your newspapers for a while and your systems are in place for maintaining your subscriber list, your single-copy vendor records, file copies for verifying ad percentages ...

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With NMA partnership, we expect that our combined voice on Capitol Hill will be greater

Jan 1, 2022

This move recognizes that all three organizations have areas of strength but that resources are tight in our industry. By working together on public policy and in sharing training resources and technical ...

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Our job now is to make newspaper mail more visible and efficient

Dec 1, 2021

We are working on a series of case studies using specific newspapers, subscriber lists and mail prep reports as our homework. The goal is to improve their specific service, but more importantly to diagnose ...

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