National Newspaper Association Foundation

Promoting news literacy, protecting the First Amendment
and enhancing the capabilities of community newspapers

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Advertising / Sales

Great ideas and concepts for bolstering your ability to attract and serve advertisers.

Public notice resources

Public notices in newspapers are part of the three-legged stool of government accountability. Public notices help to inform the public on activities by the government and other public entities. ...

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Metro Sales Idea of the Week — June event marketing tie-ins for food & beverage advertisers

May 15, 2024

Present fresh promotional opportunities to local advertisers every month using your MetroCreativeConnection.com calendar, headings, images and ad templates!

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Free requester paper asks readers for donations and is surprised with results

May 1, 2024

What is the harm in asking? As the long saying goes, you don’t know until you try. So here is what we did.

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‘I don’t know’ can be a great answer

May 1, 2024

When said with unquestioned sincerity, “I don’t know” sends important messages.

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Learn as much as you can to better help your customer sell their products

May 1, 2024

Jeff Cott has a simple philosophy for success in ad sales and that involves careful study of your customers so your knowledge of them, their personality and their business is thorough and complete.

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More ideas on how to generate income for your local newspaper

May 1, 2024

Newspapers must make money to survive, and the principle that “you cannot cut your way to prosperity” should incentivize newspapers to focus on how to bring in more money.

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Postal Tips: You don’t have to send marked copies every mailing — here’s how

May 1, 2024

Here’s a brief review of what the Postal Service considers advertising

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How to make a cloud in a jar

Apr 16, 2024

Many industries require employees with strong science and math knowledge. Kid Scoop brings science and math learning to your readers in a fun format.

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LNP Media Group Inc. to install SCS’s Community Advertising System

Apr 16, 2024

CAS will provide LNP Media Group with an advertising management solution that will add bulletproof accounting and a modern ad tracking system to the automated ad dummying, classified pagination and editorial ...

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